Once upon a time the Mac-evangelists are far from belonging to the Druidic-esoteric shamanic lineages of initiatives such as those that also aggregated by developers of other systems were actually people, individuals, enthusiasts, people who humble – enchanted and satisfied by the ideas perhaps, and the products made in Cupertino – put their experience, their enthusiasm and their curiosity at the disposal of those who, far from the story made in Cupertino and assaulted daily by dark covens of apocalyptic windowsiani, turned himself in computer search of squaring the circle: a user-friendly system that would meet the daily needs and does not need mantra initiation to be used. By Mac-evangelists are then detached avant specialized, the power users: Handling of raiders, for incisive and insightful pushed forward in the areas hardest use of machines rainbow.
But everything changes, and gradually, year after year, after processor processor, OS OS after, the mechanism of marketing has increasingly seized the passion, occupying the archetypes and copying messages and communication mechanisms. In parallel with the birth of the Internet, the relationship with the world and with others has turned into a daily. History and global communication, in short, have gradually pushed around in the happy company of an Eden because of memories golden dream and fable.
What Apple needs to those dark knights is part of a mythology that, like all legends, has more than a grain of truth. Sometimes some of them back, Harry Potter novel mouse, reminding us the value of passion and warmth of a notice not slogans but everyday excited and involved. The ClaZ, born Claudio Zamagni, who so often appeared in these pages at an early exit, he returned: and white horse and with lots of tables of the law.
Well, everything changes, we said, and then the modern white horse appears in the guise of a roaring four wheels, and the tables of the law, rather than on a carved some support analog, are contained in bits & bites online and reachable via a link. But what casket door gift and dowry in the Brave Knight? The realization of a dream, perhaps of a delirious, more likely, a perversion that is not the fulfillment of a real utility. Or: how to deal with those times when, in the privacy of our car, we are far from our amattisimo Mac? So what? say, what’s new? After all, the MacMini is done on the car of half the world … But the novelty of ClaZ is not talking about miniature MacMini, but an iBook, and – especially – the display is not made on a monitorino 7 “(which the the ClaZ our age and I even see where …) but on a 12 “placed in the middle of the dashboard, and – twist ending! – Integration reached by the assembly is so different from other examples seen here and there … they seem a thing done well here! The installation is documented by an extensive series of images that much more of my words will give account of the care and cleanliness of work: the first evidence for the connection to existing audio, the creation of – what to call it? carputer toh! – Starting from scrap recycling, with reference to the final and very interesting products virtually impossible to find here in Italy as WiFi antennas and RF amplifiers, up to the showpiece, of course assembly and integration in the car.
Take a few minutes of time and follow the whole process: Claudio descriptions are very accurate, lacks nothing, nor in the indication of products (from the soundcard superglue from skin software) used, either in the manic and accurate indication the assembly procedure. Come to the end, I commend you will pass through the solution of thousands of small and big problems, mounting a dock for the iPod and a UMTS modem to connect to the network, the choice to put the disks in RAID management the library was to ask who will never quell’Archimede Pythagorean!
Passion, passion simple and effective: no one has paid for this operation and no one will ever pay. And an interesting food for thought on how digital and analog together and always should be part of our universe of reference. Apple has so much to people, to angry fans who guided only by the lightness and pleasantness of enthusiasm have helped create the foundations of marketing and ecosystems to Apple iPhone. We should think of all this: if Apple and Italy gave its support to similar initiatives we could find, here in what is traditionally considered the province of the empire, motivation to tell any switcher as the joy of belonging to another half the sky, sorry, the apple! Until next time! And thanks to Claudio.